I’m a storyteller.

That’s the common thread in the many varied jobs I’ve had. Whether it’s been social content for Netflix and KFC, conversation design for Google, or podcast production for Audible, I’ve helped brands find their voice through human connection.

My decade-long creative career has always been about challenging norms and creating space for voices that are often talked over - both in campaigns and in meeting rooms.

I care less about awards and stroking egos than I do about making stuff people actually want to engage with.

I’m half Irish, half Swedish, and work across EMEA markets.